I’m Ruth, a freelance copywriter and copywriting trainer based in Leicester. My copy increases sales and boosts donations. It builds customer engagement and will help you achieve your marketing goals. I work with clients in Leicester, Leicestershire, Rutland and throughout the East Midlands.
Words that work
Need clear, vibrant, persuasive copy that sells?
Tap into decades of professional copywriting experience. Boost your profits and enhance your brand.
Training that gets results
Need powerful, practical copywriting training?
My training sessions help individuals and businesses communicate clearly, dynamically and persuasively.
I struggled to convey my work in a punchy and creative way. Thanks to Ruth, I now have professional profiles and website copy that help me to stand out from the crowd and deliver my point of difference in a clear and succinct way.
Indira Chima, Owner, The Counselling Living Room
Words that work
Experience
I’ve worked in in-house marketing teams in Leicestershire and Warwickshire for years, so I know what makes your workplace tick. Meanwhile, my freelance and agency experience means you get an adaptable writer. One with the right toolkit of skills to get things done – reliably and quickly.
Expertise
I trained with the Chartered Institute of Marketing and the Andy Maslen Copywriting Academy. Further training in SEO, Google AdWords and Google Analytics means your new copy won’t just sound good – it will get results.
Knowledge
My copywriting training has helped thousands of individuals and businesses improve their written communication. The focus is on straightforward, practical techniques that get measurable results fast.
Featured client stories
A few handpicked projects
Hardworking copy for an exceptional charity
Online copy that launched a new tone of voice across key web pages while communicating core messages with clarity and compassion.
Still think annual reports are dull?
Think again. An editorial-style approach to annual reporting led to the creation of two vital marketing tools as well as showcasing a new tone of voice.
550 employees. 1 voice.
A bespoke package of copywriting training helped this charity’s 550 employees get to grips with a new brand and tone of voice.